Toronto’s vibrant Dufferin and Dupont neighbourhood just got a whole lot more magical with the opening of our nature-inspired, whimsical escape. Adventure Alley has already added so much joy and energy to the block – and our launch party was no different.

On September 27, we made things official with a celebration that welcomed so many families, local Toronto businesses, Canadian brands, and charitable partners inside for an afternoon of food, fun, and purposeful play.
The party was a celebration of everything Adventure Alley stands for: creativity, connection and community – and we had the best time bringing everyone together in our big, beautiful, sunlit space. Kids got to freely explore, parents got to connect with like-minded caregivers, and everyone got to reap the benefits of our amazing Toronto-based and Canadian brands who partnered with us to make the event such a success. There really was a little something for everyone, including:
Big Trouble Pizza and Panago Pizza kept everyone fueled with hot and fresh slices.
Mid Day Squares and Eat Love doled out better-for-you snacks that satisfied every sweet tooth.
Barbet and Seedlip kept parents and caregivers quenched with full-flavoured beverages.
The Maker Bean and Moose Toys donated goodies for our take-home bags, giving adventurers of all ages a local keepsake.
Toronto-based photographer Tara Noelle captured sweet snaps of all the families who attended.



Two of our charity partners, SickKids Foundation and Red Door Family Shelter, also made an appearance, celebrating with us and sharing a little bit about their mission for building a healthier, safer world for our community’s kids and their families. We are so grateful to be building a space alongside organizations like them, and leaving our city a better place than we found it.

Our launch event may be over, but the fun at Adventure Alley is just getting started! Book your visit today and dive into a world of imagination and adventure. Plus, every adult entry fee supports our quarterly charity of choice, and 5% of every birthday party booking helps bring joy to kids through Red Door Shelter’s birthday programs. At Adventure Alley, play is purposeful, magical, and made for families—come see why!
